Branding, promotions and e-commerce.
Campkins Cameras is a small independent Photography Store that has been operating since 1952. At first, I was hired to manage their website but later went on to develop a new Brand identity, E-commerce system and Early Marketing efforts to modernize the business and create an online presence, as well as help create a Cambridge-focused Major Photography Event (Cambridge Photography Show). Here is a showcase of the main branding and promotional work done while working for Campkins.
The three most important aspects that convey the Campkins brand are Customer Service, Photography Education, and Decades of technical experience, which provides the customer with far more comprehensive answers to their questions and specific needs and supports them throughout their photographic journey.